Project/Campaign
Accenture
Track/Artist
Thrown Around (R-CANE Remix)
-
James Blake
Department
Ads
Case study
objective
We were approached by James Blake in April 2024 to start working with him on all things sync as he was exiting his major label and moving independent
Summary
- Actioned a prerelease sync campaign two weeks before the single release which included four remixes of the track in different styles delivered to the music supervision community. - Paired the “Thrown Around” R-CANE remix with an Accenture six month spot.