Project/Campaign
Optimum | Behind the Music With Rozes
Track/Artist
Away We Go
-
Rozes, ALLISTER X
Department
Ads
Case study
objective
Find an artist/producer pair to create an original song for an Optimum rebrand.
Summary
- Artist ROZES and producer Allister X.- Released songs on DSPs.- The artist and producer were interviewed and highlighted their partnership with the Optimum brand.- Created an official The Stickmen Project Remix + Live Performance. - Released The Stickmen Project Remix on all Digital Streaming Platforms + provided playlisting strategy.